Trading
Traidcraft’s mission is to fight poverty through trade, practising and promoting approaches to trade that help poor people in developing countries transform their lives.

Trade brings direct benefits to producer communities. We build long-term relationships with producers and support people to trade out of poverty.
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Purchases and customer service levels The value of purchases made from the developing world brings a direct benefit to producers and is one of Traidcraft plc's most important areas of impact.
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Working with producers Traidcraft's approach to fair trade draws upon its Foundation Principles and all activities related to working with producers seek to work fairly, develop relationships and be sustainable.
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Fair Traders Fair Traders remain our most significant supporter group.
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Shareholders As a publicly owned company we need to demonstrate that we manage our business responsibly and be accountable to our shareholders.
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Licensing Licensing contributes to growing the value of Traidcraft’s fair trade purchases by providing volume sales opportunities for our core producer groups.
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Non-food wholesale Traidcraft recognises that as a small company we can provide limited sales opportunities for our producers selling through our own channels. Our Non-Food Wholesale function aims to work with a select group of customers to increase orders for our mainstream ready suppliers, provide a learning opportunity for producers, building skills and confidence to reach a new type of consumer and build better awareness of fair trade and Traidcraft in the mainstream.
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UK Suppliers One of the means through which Traidcraft fights poverty through trade is through influencing the way businesses work. Part of our influencing role is to be a successful model of business ourselves.
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