Take a bite - it's only fair!
Traidcraft’s new range of Fairtrade chocolate bars come with a triple whammy of benefits – low cost, low calorie and Fairtrade!
20 June 2011
The Choc ‘n Toffee Bar is a milk chocolate-covered caramel bar, while the Crisp ‘n Chewy Caramel Bar contains nougat, rice and chewy caramel covered in milk chocolate.
Not only are both bars certified Fairtrade, each one contains less than 100 calories per bar – making them an ideal low-calorie snack for lunchboxes or for those on the go.
They’re made using Fairtrade sugar from Malawi and Fairtrade chocolate from the Dominican Republic.
Jenny File, Traidcraft’s product marketing manager, says: “We saw a gap in the Fairtrade chocolate market for a product that has a low price point but a great taste. Traidcraft’s new Fairtrade chocolate bars also come in colourful, fun packaging, which will appeal to a younger audience.”
Packaging for the new products was designed by North East-based design agency TDG.